5 Work Smart Apps for Small Business Owners

Jim Jones was preparing to leave his job as national security advisor in early 2011, according to Bob Woodward's Obama's Wars. Ironically, controversy erupting from that very same book may have contributed to Jones speeding up that schedule by several months; President Obama will announce his departure today, and that his replacement will be his deputy, Tom Donilon

As a small business owner, you’re always on the go. You put in orders for new inventory, manage your accounting and pay your employees — all at the same time. You can’t reduce your responsibilities as a small business owner, but you can reduce how long each task will take you. If you’re craving just a few moments of rest at the end of a full day, the following apps can help you work smarter, not harder.

1. The American Express Receipt Match App

The American Express Receipt Match application is a clever application that lets you organize all of your receipts easily. Take pictures of your receipts and upload them, and then the receipts will automatically be matched to transactions on your statement to capture your receipts on-the-go. The program can directly interface with the statements for small business credit cards from American Express. This app helps people who do their bookkeeping on the fly because time is saved with data entry. The alternative is manually entering each transaction.

2. Hootsuite

Hootsuite is an all-in-one social media networking manager. It’s an essential application for any small business owner who runs multiple social media campaigns. Hootsuite connects to all of your social media accounts at once. It runs on a Web-based platform, but also includes apps for iOS and Android. Instead of having to log into a thousand social media accounts and individually manage your updates, you can simply manage them all at once with Hootsuite.

3. ZenDesk

ZenDesk is an all-in-one customer service app. Many customers prefer small businesses for the personal touch, but that doesn’t mean a small business owner can’t leverage technology to help them out from time to time. ZenDesk’s website claims that 91 percent of customers want a self-service customer service portal, and ZenDesk offers this feature. ZenDesk is a fully featured customer service application for monitoring customer service communications through your mobile device, rather than having to manage it all on your own.

4. Tracky

Tracky is a comprehensive project management application for project tracking, employee progress updates and project assignment. Imagine you have no real method for managing projects. This can mean that you, the small business owner, needs to micro manage. Tracky cuts down on micro managing by letting you to check in on projects and alter them, wherever, whenever. Trusted employees can use the application to keep you posted on your projects despite your location, which means you can put your focus elsewhere.

5. Evernote

Evernote is a popular management program used by students, professionals and, of course, small business owners. Evernote enables you to capture absolutely everything you see, from written notes to audio notes. Rather than sorting through a stack of sticky notes, Evernote ensures accessibility and organizes and prioritizes everything important to your business.


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