Make Your Terms and Conditions Page Useful for Your Business

When was the last time you actually clicked over the terms and conditions page of a website?

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Most people spend anywhere from 10 minutes to 10 hours online, but not even a fraction of those people read the terms and conditions page of the websites they are using. This might seem completely normal and acceptable but it is not. The terms and conditions page of a website explains the conditions that apply on any transaction you do on that particular website. The page is a legally binding contract set by the website owner.
As a business owner it is of the utmost importance that your website contains a terms and conditions page. You may be thinking that why should you bother wasting your precious time creating a terms and conditions page when the majority of your visitors won’t even bother reading the information you include on it. Simply put, it is your insurance policy against frivolous lawsuits. By creating a terms and conditions page on your website, you have the protection in place to keep you from having to deal with any unwanted legal action.–
Critically Important for Business Owners–
Most website owners use a personalized terms and conditions generator to frame their policy. A personalize page will limit the website owner’s personal liabilities while still setting out the rights and requirements of their website users. It also provides information about every aspect of the website and its products. However, simply posting a terms and conditions page on your website isn’t enough.
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As a business owner, you have to actively take steps to prove that a user has read your terms and conditions and agreed to them. This is usually accomplished by a providing a pop-up box with a click agreement in which the user has to scroll through a short synopsis and indicate acceptance by checking a box. However, The Guardian recommends that the terms and conditions page itself should cover the following points to protect the user and website owner.–
Information about your company – This includes your office address, registration information, contact number, email, full website address, and tax information.–
Website content – The owner can change or update the website content at any time, but has no obligation to keep the website updated. This is necessary as website visitors are advised to use the information at their own risk. Legal website Thompson Hall urges users to put in a general catchall phrase right in the beginning to ensure general protection regarding site and content use.
Liability – Provide comprehensive protection in case of any damage or loss arising from use of the website. The website user has to indemnify the owner for all claims made by third parties.–
Copyrights and Trademarks – The trademarks, names, logos and services on the website are the site owner’s property. This clause should clearly state ownership rights and it should also state how website users can access and use the information on the site. Most websites prohibit users from using any part of the website unless the website owner has given written permission.
Governing laws – Specify where the user can apply for legal resolution in case of conflict.–
Defamation – If you allow users to upload content on to your website, there is a chance of defamation suits filed against you. The terms and conditions page should have an indemnity and warranty that protects the site owner in case this happens.–
Transactions – Each website will have its own transaction rules and you will have to custom-create these clauses. For example, the page should list the site return policy, exchange policy, damage and replacement policy, timelines, cash reimbursements and liabilities in case of damage.–
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If you choose to use a personalized terms and conditions generator you can rest assured that it will cover all these aspects in a very simple manner, leaving you to worry about more important things like keeping your inventory stocked and ways in which you can grow your business.–
Making Your Own Terms and Conditions–
Customizing your terms and conditions page is the best way to protect yourself and your site from any unexpected legal action. It will also minimize any risk for you as a business owner and work in your favor in case of litigation. Using a personalized website template to create your terms and conditions page will help make your policy specific to your business.
Don’t jeopardize your business by not including a terms and conditions page or including one that is too generic. You’ve put a lot of time and effort into your business the best way to keep your doors open is to make sure you have all of your bases covered. Take the time to create a thorough terms and conditions page and keep your dream safe.